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A
leadership role for vision
- Vision
can motivate without providing direction.
- The
emotionally expressed intention to be the best XYZ is inspiring.
- It
gives us something to believe in, work towards, and identify
with.
- But
a vision doesn't always provide direction, what to do differently.
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- There
is managerial vision and leadership vision.
- The former
motivates performance improvement; this isn't leadership.
- Visionary
leadership paints an inspiring picture of what an organization
can become.
- It points
towards a new future, a change in direction, and hence provides
leadership.
- A vision
dramatizes new directions that others might not buy into otherwise.
- Vision
is hence a useful influence tactic for prospective followers who
are resistant to change and who find vivid pictures or images
inspiring.
- Vision,
however, is not essential to leadership simply because there are
other influence tactics available and because people differ in
terms of their receptivity to change.
- setting
an example is a form of leadership without vision.
- simply
pointing to a new direction is enough to influence opportunists.
- To inspire
change, a vision needs to be concrete, not just motherhood statements.
- It should
point to what needs to be done by when and should differentiate
you from competitors - otherwise you have provided a statement
of values, not a vision.
- Wanting
to provide the best customer service in the business is a value
statement.
- Attaining
a measurable lead on this value in your market in 3 years is a
vision.
- However,
if you are just trying to be a bit better on several dimensions
at what you are already doing, then this borders on being a managerial
vision.
- A true
leadership vision advocates a more substantive change in direction.
- It depends
on your starting point - minor changes suggests a managerial challenge.
If you are currently in the dark ages on customer service, then
it's a leadership task..
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All
pages written by Mitch
McCrimmon, Ph.D. and copyright © Self Renewal Group 1996-2010
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